Profile
As a Bachelor of Arts and Product Designer, I bring a unique blend of creativity, aesthetics, functionality, and critical reasoning to every project I undertake. With 12 years of experience in different industries in product development, graphic design, 3D modeling, prototyping, market research, social media content and entrepreneurship, I am proficient in a wide range of design tools, techniques, and methodologies. This versatility and bilingual skills allow me to adapt to various design challenges and collaborate with diverse teams and engage with clients from different cultural backgrounds.
I possess strong analytical and creative problem-solving skills that allow me to approach design challenges with a logical and strategic mindset and translate ideas into tangible user-centric solutions that ensure my designs meet clients’ expectations and enhance users’ experiences. In this dynamic and ever-evolving industry I’m versatile and embrace change and am quick to adapt to new technologies, design trends, and project requirements. I’m passionate to use my multifaceted skill set and industry experience for collaborating with entrepreneurs and startups to bring their visionary ideas to life.
Work Experience
2016 - 2017
Grupo Somos Producciones. Chile
GRAPHIC / PRODUCT DESIGNER & PRODUCER
Lead Designer in a creative Agency dedicated to event planning, publicity, and marketing solutions.
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Designed and supervised manufacture of stands for fairs, exhibitions, and shopping centers. (Brands: Calvin Klein Perfumes, Natura, and Grupo Hogares Real Estate company)
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Designed graphic printed material including banners, business cards, short catalogues, diptychs, flyers, and infographics.
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Conducted client meetings to determine requirements and present ideas, scheduled projects and defined budget constraints.
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Planned events including creating concepts, handling providers and staff, and producing the experience itself.
2013 - 2017
Chilean army Modeling and Simulation Center. Chile
PROJECT RESEARCHER & PRODUCT DESIGNER
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Designed and 3D modeled a mobile operations center on a civilian Cargo van to control the UAV Láscar Autonomous Flight System (Chilean drone).
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Designed ergonometric cabin layout and organized all communications, operations, and drones’ equipment inside the cargo van according to their technical specifications.
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Developed functional prototypes for testing the use of space and operation panels inside the vehicle.
2013 - 2017
Freelance work
INDEPENDENT PRODUCT & GRAPHIC DESIGNER
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Brand development for Maluku company, including logo, conceptualization, brief development, color pallet, packaging, and product labels.
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Designed logos and graphic digital and printed material for multiple companies and organizations within Chile and the U.S.
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Designed Wix website for solopreneurs in Chile and the U.S.
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Designed and manufactured exhibition stands for Rome snowboards Chile and Almondette Macarons.
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Designed supermarket racks for Chinese manufacturing, including 3D modeling and blueprints for SDI EQUIPOS in Chile.
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Designed fast food delivery box for Que Rico company in Chile. Designed interactive rooms for the “Gabriela Mistral Inmaterial Museum” project in Chile.
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Designed info graphics and supervised the design of the book “Parque Marino Cabo de Hornos - Diego Ramirez” (Author: Ricardo Rozzi)
2023-2024
Spice Witch. USA
DESIGNER, SOCIAL MEDIA CONTENT CREATOR & ASSISTANT
General support in all aspects required for the business.
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Designed product labels and all digital and printed graphic material needed for the business using Adobe Suite software.
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Designed and Updated website on Square Space platform Social media content creator and manager
2019 - today
Mutta Design. Chile
SOLOPRENEUR & PRODUCT DESIGNER
Created a sustainable accessory brand focus on a Circular Economy system to create up-cycled products with reused fabrics.
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Conducted market research to identify opportunities and business viability.
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Created business model and developed commercial plan.
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Design and manufacture all products.
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Develop social media content and marketing strategy.
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Manage and operate business tasks, financing and sales
2013 - 2017
Humanitarian Demining Commission of the Chilean Army (CNAD), Chile
RESEARCHER & LEAD PRODUCT DESIGNER
Worked on product research and development to create a Demining training Simulator to improve safety and efficiency for the removal of antipersonnel mines (IED) from the Chilean borders.
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Designed a training facility with sensorized rooms and tools that would allow both teachers and students to identify in real time what skills needed to be corrected in their demining tasks.
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Designed a 3D printed metal detector case system and demining probe with sensors for measuring, transmitting, and saving hard data during training sessions.
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Used Design Thinking methods to study deminers behavioral and technical skills, identify problems, conceptualize information into innovative ideas and test prototyped solutions.
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Developed physical prototypes to test usability, proof of concept and overall efficacy of solutions.
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3D modeled products in INVENTOR AutoCAD, considering the different industrial manufacturing requirements.
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Participated in client/military meetings to present project developments.
Jun 2024
Aurum Apotheca. USA
PRODUCT DEVELOPMENT CONSULTANT
Consultation for identifying businesses needs in order to scale up and increase sales.
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Designed a tailored Google sheet document that incorporates and links the necessary data to: create standard recipes and Inventory; establish product and labor costs; determine % profit per product, determine regular and wholesale prices & bundles deals; and a basic break even analysis.
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Assisted with conversion of recipes into standard measurements that allow scale up of production.
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Created IG and FB online shops.
Education
UNDERGRADUATE STUDIES
2009 - 2012
2005 - 2008
Industrial Design, at Duoc UC. (Chile)
Bachelor´s of Arts / Theatre Design, at Universidad de Chile. (Chile)
SCHOOLS
1992 - 2003
1990 - 1991
Southern Cross School, Chile
Oñate Elementary School. Albuquerque, NM, EEUU / Eagle Nest Elementary School. Eagle Nest, NM, USA
OTHER STUDIES
2017
2015
2015
2012
Basic Female tailoring course (Crearte Institute, Santiago, Chile)
MIx:11.133x “Implementation and Evaluation of Educational Technology” (Online Stanford-MIT course)
Photography course (AF Fotografía Institute, Santiago, Chile)
Image consulting and Coaching course in Espacio Bueno Aires Institute (Buenos Aires, Argentina)